Corporate Branding Goals

From our business experience we know this, organizations that have been in business for a few years grow organically; their marketing materials follow a few styles which are not consistent with the brand; their message is sometimes fragmented between departments; in many occasions customers are not aware of new products or capabilities available; the corporate culture tends to be affected by the confusion; good people get harder to attract; and the focus of the organization is not aligned with the vision.

Whether designing a new corporate brand or revitalizing an exiting one, the goals are the same:

to match your vision to your business potential and grow
to enhance the customer/client experience and attract new business
to have a clear message so that your customers and employees understand what makes you different
to improve corporate culture
to attract and retain great people
to rejuvenate your entire company with a sense of purpose

BUSINESS SUCCESS BY DESIGN™

Why revitalize your brand?

to match your vision to your business potential and grow
to improve corporate culture; attract and retain great people
to enhance the customer/client experience of your business and attract new business more

Are your corporate look and old marketing pieces holding you back?
Discover how a new brand identity and message will re-ignite your business growth and revitalize your corporate culture. more

Who do we work with?

small & medium businesses that have grown organically and need to make a big impact to go to the next level
organizations with low corporate culture and high turnover
associations and institutions that have multiple messages but can't describe who they really are more

Rivera Design Group is a graphic design and web design firm based in Vancouver, that specializes in corporate branding; re-branding businesses and organizations that have outgrown their identities and are ready to go to the next level. Rivera Design is led by well-known Elena Rivera MacGregor, creative director and designer of the Vancouver 2010 Olympic logo.